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Canada's Independent Energy Intelligence
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BigOil.ca
Canada's Independent Energy Intelligence — Est. 2026
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Media Kit & Advertising

Reach Canada's Energy Decision-Makers

BigOil.ca is read by investors, energy executives, policymakers, and financial advisors who follow Canada's oil and gas sector. Put your brand, research, or announcement in front of the right audience.

Energy
Focused Niche Audience
19
Live News Sources
$8–18
CPM — Energy / Finance Niche
CA
Primarily Canadian Readership
Sponsored Content Packages

Native advertising that reaches engaged readers. All sponsored content is clearly labelled per Canadian advertising standards.

Press Release
Publish your press release verbatim within 24 hours. Indexed by Google and live indefinitely.
  • Published within 24 hours
  • Formatted for web & SEO
  • Permanent record on site
  • Labelled "Press Release"
Enquire →
Most Popular
Sponsored Article
Our editorial team writes a professional 600-word article aligned with your communications goals.
  • 600-word professionally written article
  • Homepage feature placement — 30 days
  • Sidebar display ad included
  • Permanent SEO-indexed content
  • Labelled "Sponsored Content"
Get Started →
Quarterly Sponsor
Full quarterly brand presence across the site with content, ads, and logo placement.
  • Logo in site header for 3 months
  • 1 premium sponsored article/month
  • Persistent sidebar display ad
  • Featured in partner section
  • Monthly performance report
Enquire →
Annual Presenting Sponsor
Annual Presenting Sponsor — Full Brand Integration
12 sponsored articles, persistent header logo, data section branding, all display placements, priority placement across the site for 12 months.
Contact Us →
Press Release Distribution

A fast, affordable way to get your energy company's announcements in front of readers who care. Ideal for earnings supplements, project milestones, ESG reports, and leadership announcements.

  • Published within 24 hours of submission
  • SEO-indexed and permanently live
  • Formatted professionally for web reading
  • Clearly labelled "Press Release" — not editorial
  • Suitable for TSX, TSX-V, and private companies
  • Simple onboarding — we handle the details
Submit a Press Release →
Custom Pricing
Pricing is tailored to your campaign. Contact us to discuss your needs and we'll respond within one business day.

Get in touch →
Display Ad Specifications

Standard IAB display units accepted. Supply creative or we can design for you.

PlacementSizeFormatNotes
Sidebar — Top300 × 250 pxJPG, PNG, GIF, HTML5Above the fold, high visibility
Sidebar — Mid300 × 250 pxJPG, PNG, GIFAdjacent to news content
In-Feed Banner728 × 90 pxJPG, PNGBetween news card rows
Ticker MentionText onlyPlain text (max 60 chars)Rotating in live price ticker
Newsletter MentionText + logoLogo (300×100) + 50-word copyComing Q3 2026

File size max: 150KB for static, 200KB for animated. Animated GIFs max 3 loops. No auto-play audio. Contact us for custom integrations.

Get in Touch

Tell us about your campaign goals and we'll put together a custom proposal.

Direct Contact
Advertising & Sponsorships
ads@bigoil.ca
Press Release Submissions
bigoil.ca/submit
Response Time
Within 1 business day
Enquiries
We'll respond with a custom proposal within 1 business day
Editorial Independence
All sponsored content is clearly labelled per CASL and Competition Bureau guidelines. Editorial coverage is never influenced by advertising relationships.